Course curriculum

  • 1
    Sprint Planning
    • Welcome to Sprint Planning
    • What is a Sprint?
    • Guiding Principles
    • Practical Tips
    • 3 Key Things
    • Summary Guide
  • 2
    Problem Statements
    • Welcome to Problem-First thinking
    • An Introduction
    • Problem-first Thinking
    • Using the Principles
    • 3 Key Things to Remember
  • 3
    User Journey Mapping
    • Welcome to User Journey Mapping
    • What and Why?
    • Examples
    • Practical Use
    • Key Things to Remember
  • 4
    Business Model Canvas
    • Welcome to Business Model Canvas
    • What is the BMC?
    • Customer Segment & Value Proposition
    • Relationships, Channels, Revenue
    • Key Activities, Resources, Partners and Costs
    • Different Uses for the BMC
    • 3 Key Things to Remember
    • Business Model Canvas
  • 5
    Opportunity Sizing / Market Sizing
    • Welcome to Market Sizing
    • When and Why to Use Market Sizing
    • Market Sizing in Practice
    • Creating Your Competitive Landscape
  • 6
    Pricing Of New Products and Services
    • Welcome to Pricing Your Product
    • Inherent Pricing Assumptions
    • 3 Key Things to Remember
    • Case Studies
    • Pricing Quiz
  • 7
    Customer Development
    • Welcome to Customer Development
    • Understanding Customer Development
    • Why Customers Lie
    • Keeping Clear of Compliments
    • Avoiding False Promises
    • Practical Tips for Interviews
    • Core Principles of Customer Development
    • 3 Things to Remember
    • Customer Interview Sheet
    • Customer Development Downloadable Guide